Description
Write a 5 page research paper using APA style and citations. Choose an industry to research and a specific company within that industry to research. The company you choose must utilize digital commerce. In your paper that summarizes what you learned from your research, cover the following components:Describe the macroeconomic environment of the industry that the company is operating in.Describe the microeconomic environment of the industry that the company is operating in. Describe the results of a PESTLE analysis of the company.Describe the results of a SWOT analysis of the company.The impact digital commerce has on each of the above four elements.Describe your opinion of the future profitability of the company. Note: There are no extra points for submitting a longer paper. Strive to be succinct and clear ( no plagiarism )
