Description

* Use this link to access the book; https://www.oreilly.com/library-access/?next=/library/view/common-data-sense/9781000514117/

* Next, click institution not listed?

* Enter the email wilson.kan@northeastern.edu and that should give you access to the book needed for this assignment titled “Common Sense for Professionals” by Rajesh Jugulum.

INSTRUCTIONS:

Write a 2- 3 page report covering the aspect numbered below.

1. Importance of problem formulation

– Problem definition & project objectives

2. Steps in data science(analytics) problem solving approach

– Explain basic steps & important aspects

3.Relate to topics you learnt in this course

-List topics & elaborate on them

Topics learnt in course include:

A) Data Analytic Application(Machine Learning Applications).- During this project we used analytics to assess different models in the context of a firm’s business strategy and recommended an analytical approach.

B) Business Strategy-

PROJECT DESCRIPTION:

This project is all about determining a Business Strategy for the company Wawa Inc., a chain of convenience stores and gas stations with locations along the East Coast of the U.S. Wawa is exploring a contactless ordering and pick-up feature for the prepared food offerings in its stores, and is seeking guidance on if and how to deploy this capability.

PROJECT OBJECTIVES:
Use the SWOT Framework to perform a rigorous analysis of a firm’s internal and external environments and identify core competencies and sources of competitive advantage.
Make a business recommendation that demonstrates an understanding of cost and differentiation strategies and how a firm’s value chain supports and enables the pursuit of those strategies.
Apply the value chain framework to develop a targeted analytics strategy that supports broader firm objectives.

4. Describe core message of the book

-Explain the core messages of the book &how it compares with other analytics books.

5. Explain your views on the book